Prioritising speed over efficiency in an environment of uncertainty, Blitzscaling illustrates how businesses can accelerate to the stage in a company’s life cycle where the most value is generated. But what is the secret to their outstanding success? Hoffman and Yeh explain that it’s simple: they’ve learnt how to blitzscale.įeaturing case studies from numerous prominent tech businesses such as AirBnB and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in bourgeoning start-ups. Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants Apple, Cisco, Google, HP and Intel to name a few.
Airbnb CEO Brian Chesky said, “I can’t think of any other work that so perfectly captures the specific challenges – and opportunities – that a company faces at every stage of growth.” Adam Grant, the bestselling author of Originals and Give and Take, raves, “This is the best book I’ve ever read on how to grow a company rapidly - and when that’s even worth trying in the first place.From the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere. The authors provide a step-by-step approach to this new model, which requires abandoning traditional business strategies and rules in favor of innovative operational and management practices. Their promise: “Blitzscaling” – done right – can catapult your $10 million company to a $10 billion company. To join giants like Facebook or Apple, they write, you need to embrace risk. The author’s professional accomplishments testify to their expertise: Reid Hoffman served as COO of PayPal, co-founded LinkedIn and is the host of the popular Masters of Scale podcast Chris Yeh, co-founder and general partner of Wasabi Ventures, has worked with more than 100 high-tech start-ups since 1995.
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